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Michelle Rider is a creative, innovative data-driven marketing leader with 15 years of experience delivering successful Brand, PR, and Digital Marketing plans. Her ability to leverage technology to disrupt traditional consumer assumptions and solve the needs of B2B customers has won national awards. Specialties: Global Brand Management, Digital Programmatic Marketing, Team Leadership, Public Relations, Corporate Communications, and Consumer Technology. Michelle.J.Rider@gmail.com | 972-345-6400